GOOGLE ADS SERVICES

GOOGLE ADS INFO

HOW DOES GOOGLE ADS WORK?

Google Ads offer businesses the opportunity to promote their products and services on search engine and partnering sites. Google adverts usually appear on the top of Google, and every time an individual click on the advert, the business will be required to pay a specific Cost-Per-Click. The Cost-Per-Click varies according to industry and competition.

Usually, the average cost per click varies from R5- R25 per click. The person, who clicked on your advert and accessed your site on Google Ads, may not act, and simply browse your information and offers. You still must pay for the click, whether the action was taken or not.

5 TYPES OF GOOGLE MARKETING

1. GOOGLE SEARCH

Google Search is the process of displaying your Google Advert on Google’s search engine for important keywords. This is the most common practice of Google Ads and is ideal for industries offering services. Ranking on the top positions of Google Ads encourages professionalism and creates trust.

2. GOOGLE DISPLAY

Google Display Ads are Text or Rich-Image Adverts that appear on other partner websites of Google. These ads are not displayed on Google Search. Placing your advert on a website relative to your niche can drive targeted traffic to your site from these partner sites. Google Display costs per click are also extremely low and can reach 90% of the world's online population.

3. GOOGLE SHOPPING

Google Shopping Ads are displayed on the Top of Google Search as adverts with an image and price. Google Shopping Ads are ideal for website owners looking to sell their products online. Google shopping provides high conversions for the selling of items as people have a good idea of price and appearance when clicking on your ad.

4. GOOGLE VIDEO ADS

Google Video ads allow marketers to reach an audience with a powerful visual and audio message. Promoting your business through Youtube creates trust, and allows for your audience to connect with you on a deeper level. You only pay for views once a user has watched for more than 30 seconds, or takes action on your site- Eg Clicks on your website link.

5. GOOGLE APPLICATION ADS

Google has provided a platform for businesses to promote their applications online. Businesses only pay when an Application is downloaded from Google, or if a purchase occurred on the site.

CONVERSION TRACKING

Google ads are all about tracking your progress and improving your campaign. Our team installs conversion tracking with our Google Ad campaigns, so the Google Program learns about the customer's behavior that took action, and targets customers with similar behaviors for higher conversions.

KEYWORD RESEARCH

Google ads are all about tracking your progress and improving your campaign. Our team installs conversion tracking with our Google Ad campaigns, so the Google Program learns about the customer's behavior that took action, and targets customers with similar behaviors for higher conversions.

TRICKS OF THE TRADE

With almost 10 years of experience, our team has completed the necessary certifications, and we have accumulated our tricks to build effective Google ad campaigns. We know exactly how to get you in the Top Positions without having to pay for the highest rates for clicks.

MONTH TO MONTH CONTRACT

With almost 10 years of experience, our team has completed the necessary certifications, and we have accumulated our tricks to build effective Google ad campaigns. We know exactly how to get you in the Top Positions without having to pay for the highest rates for clicks.